Decision details

Date of Decision:

31^st January 2025

Title:

Merger of Green Spaces social media pages to become Rotherham Parks and Countryside

Decision Maker:

(Including Job Title)

Polly Hamilton Assistant Director for Culture, Sport and Tourism

Specific Delegation:

(If any)

Sub-Scheme of Delegation – Strategic Director of Regeneration and Environment, ‘Operational management of Galleries, Museums, Designated Heritage Site(s), Music venues, Libraries, Parks, Country Parks, recreation grounds, play areas, picnic sites, camping and caravan sites countryside sites and other cultural, leisure, recreational, play, green space and tourism destinations and facilities, and all land held by the Council specifically for public open space and recreation. Maintenance, development and letting of cultural, leisure, tourism and green spaces buildings and land assets, in collaboration with Asset Management’

Brief Description of Decision:

Merger of three of the Green Spaces Facebook Pages

·        Rotherham Parks

·        Thrybergh Country Park

·        Ulley Country park 

To become Rotherham Parks and Countryside on Facebook (and linked Instagram accounts) this would bring us in line with other local authority pages and also allow us to be more active and engaging on social media as capacity to manage a single page effectively is increased across the team.

Merger of the Facebook and social media accounts will also increase audience and engagement for the page, and response times would be reduced for private messaging and comments requiring feedback.

This merger would also allow for the Trees Service to have a platform to showcase their work and engagement.

Reasons for the Decision:

To increase audience on social media, to merge several smaller sites into one main site which will allow staff to manage and maintain online presence in a more streamlined and productive way.

Merging and changing title will also bring us in line with other local authorities also.

Details of alternative options considered and rejected:

n/a

Conflicts of interest declared by any Executive Member consulted by the decision maker which relates to the decision:

None

Dispensations Granted:

(If any)

None

Reports or parts of reports considered

Greens Spaces Facebook Merger ODR