70 Priority Measure 2: Obesity PDF 208 KB
- Joanna Saunders to present
Minutes:
Joanna Saunders, Head of Health Improvements, gave the following powerpoint presentation:-
Why is Obesity a priority?
- Public Health priority nationally and locally
- Can have serious health consequences and impacts on health and social care services
- Can be prevented and treated (NICE)
- Impacts on emotional wellbeing
- Impacts on the economy
What Does a Healthy Weight Framework look like?
- Children
Tier 1 – Primary activity – School Nurse, GP, Health Visitor
Tier 2 – MoreLife Clubs
Tier 3 – Rotherham Institutes for Obesity
Tier 4 – MoreLife Residential Camps
- Adults
Tier 1 – Primary activity – GP, Health Visitor, Leisure Services
Tier 2 – Reshape Rotherham
Tier 3 – Rotherham Institute for Obesity
Tier 4 – Specialist Obesity Service
What do we need to do?
- Raise public awareness
- Get more people to engage with services
- Skill people up to live healthier lives
- Make healthy choices the easy choices
- Get everyone to recognise their role and act
- Challenge cultural and “normal for Rotherham” behaviour
What are the current priorities?
- Raise the profile of whole population prevention activity
- Continue to provide a range of services for people who are already overweight or obese
- Maximise the resources already available – training, signposting and referral
- Agree our position on the impact of planning decisions, transport planning
Challenges
- Preventing and treating childhood overweight and obesity in the primary school aged population
- Whole family engagement
- Changing behaviour amongst those that most need to change
- Evidence of what really works
- Funding to support grassroots initiatives
What can the Health and Wellbeing Board do?
- Making Every Contact Count. Power of partners
- Recognition of the importance of health as a driver of deprivation
- Political leadership
- Collaborative commissioning
Health and Wellbeing Board Members commitment
- Commit to all staff doing e-learning on MECC and giving feedback on their performance in signposting and referring to services
- Introduce planning and licensing policy to restrict availability of fast food particularly near schools or in deprived communities and promoting use of green space
- A concentrated effort to address the issue in the primary school population
Discussion ensued on the presentation with the following issues highlighted:-
· Awareness was the big issue
· The message was getting across but people failed to recognise they had a problem
· Many did not have the skills or income to provide healthy food
Joanna was thanked for her presentation.